Cella Milano Epic protective pre-shave Riserva Fresco 100ml

Cella Milano Epic protective pre-shave Riserva Fresco 100ml

Cella Milano Epic protective pre-shave Riserva Fresco 100ml is the treatment designed to prepare the skin for shaving and turn the first step of the shaving routine into a truly useful phase. Within the Epic line, this product represents the beginning of a premium ritual dedicated to the man who wants a shave that feels more refined, smoother and more comfortable. Its hydroalcoholic single-phase gel formula was created with a precise role: prepare the skin for the blade, soften the hair and contribute to better cutaneous protection throughout the shave.

Texture is one of the elements that most define this product. Cella Milano Epic protective pre-shave Riserva Fresco features a watery gelly consistency that feels pleasant to the touch and is quick to apply, designed to deliver an immediate sensation of freshness and comfort. Once massaged onto the face, it creates a barrier effect that helps the razor glide more easily, making the shave feel smoother and more orderly. This aspect is especially interesting if you want to increase shaving comfort or add more value to your routine with a product dedicated to the preparation phase, often underestimated but decisive for the final result.

The technical heart of the formula is represented by the Skin Barrier Defence technology, a distinctive element of the whole Epic line. This system was developed to support the skin barrier effect and ensure better epidermal protection. The formula includes mineralizing trace elements such as zinc, iron, copper, silicon and magnesium, together with pomegranate extract, selected for their contribution to cellular metabolism and antioxidant power. In practical terms, all this translates into a pre-shave that does not simply “prepare” the face, but accompanies the skin through one of the most delicate moments of the shaving routine, namely the contact with the blade.

From a sensory point of view, Riserva Fresco gives the product a highly recognizable olfactory signature. It is a citrus aromatic fragrance with a refined and sparkling character, created to convey a luminous, contemporary Mediterranean sensation. The opening combines lemon, bergamot, sweet orange, mint leaves and basil, creating a fresh and brilliant first impact. The heart brings together sambac jasmine, Bulgarian rose, warm spices and iris, while the base develops on tonka bean, patchouli, vetiver, an oakmoss accord and amber. The result is a fragrance that feels elegant yet dynamic, perfect if you are looking for a pre-shave able to stand out both in performance and in the user experience.

Cella Milano Epic was created to bring into men’s routine a new idea of luxury grooming, built on innovative formulas, sensory textures, refined olfactory identities and a coherent premium aesthetic. The line was developed by Cella Milano as a complete proposal for the men’s home beauty routine, with the aim of turning daily gestures such as shaving, beard care, skincare and hair care into a richer and more rewarding experience. In this context, the protective pre-shave is not a simple accessory, but a key product that introduces the user to the Epic world, combining function, wellbeing and quality perception.

If you love traditional shaving, this pre-shave fits perfectly before shaving soap and helps improve the overall gesture of the ritual. If you prefer a quicker routine, it remains a smart choice because it helps make the face more ready for shaving without complicating the process. Application is simple, fast and immediate, yet the perceived value is high because it combines practical effectiveness, skin comfort and a premium identity. It is the kind of product that completes an evolved shaving range and can make a real difference for those who want a more accurate facial preparation.

How to use: apply with a light massage, then proceed with shaving using shaving soap.

Ingredients: AQUA (WATER), ALCOHOL DENAT., GLYCERIN, HYDROXYETHYLCELLULOSE, PUNICA GRANATUM FRUIT EXTRACT, SACCHAROMYCES/COPPER FERMENT, SACCHAROMYCES/IRON FERMENT, SACCHAROMYCES/MAGNESIUM FERMENT, SACCHAROMYCES/SILICON FERMENT, SACCHAROMYCES/ZINC FERMENT, PANTHENOL, CITRIC ACID, PARFUM (FRAGRANCE), PEG-40 HYDROGENATED CASTOR OIL, ETHOXYDIGLYCOL, SODIUM BENZOATE, POTASSIUM SORBATE, HEXYL CINNAMAL, LIMONENE, LINALOOL, LINALYL ACETATE, MENTHOL.

Made in Italy