Men's grooming wholesale for retailers
Build a shaving and grooming assortment for your store with Barbieri Uniti. We supply professional retailers from our warehouse in Italy, bringing together exclusive distribution brands, our own brands and a wider B2B catalogue.
Orders start at €150 after discounts, excluding VAT and shipping. Apply for a retail trade account to view your prices and order after approval.
Choose brands that fit your customers
A specialist shaving shop, a men’s grooming store and a general beauty retailer may need different starting assortments. Tell us which product families your customers request, where your store operates and which brands you want to introduce. Our team can help with product selection.
Our exclusive distribution portfolio identifies the territory and any channel limits for each brand. We also own The Goodfellas’ smile, Officina Artigiana and Mad Dog, giving your business a direct point of contact for those brands.
Build your first assortment and plan replenishment
- Traditional shaving: explore razors, blades, brushes and shaving care.
- Specialist brands: compare the RazoRock, Stirling Soap Company and The Goodfellas’ smile catalogues.
- A wider offer: browse the brand directory for hair care, styling, personal care and professional equipment.
After approval, your account shows the products available to your business, prices, stock and pack information. Use these details to select your opening quantities and revisit the catalogue when replenishing your best-selling references.
Ordering and delivery
The €150 minimum applies to the total order across the catalogue. It is the same minimum for retailers, retail chains and wholesalers. Prices and discounts depend on the list assigned to your account and the products and quantities ordered.
We prepare orders in Scanzorosciate, Italy. Delivery options and charges depend on your destination and order. Read our shipping information and review the options displayed at checkout.
Start a retail supply enquiry
Register your business and wait for account approval before ordering. For help with a new assortment, contact our team with your store location, product families and brands of interest.
Also sell online? Explore our supply and product data service for online retailers.